An Engineer's Love Letter to the Music Video
Somewhere between art film and advertisement, the music video became one of the most inventive visual forms of the last fifty years. A case for taking it seriously — and loving it openly.
Jun 5, 2026
Curation Rationale
4 posts
YouTube Wasn't Built for Discovering Music — So We Built Something That Is
YouTube is the world's largest music video library and one of its worst places to actually discover music. On the difference between a warehouse and a record store.
May 31, 2026
The Case Against the Autoplay Rabbit Hole
Autoplay promises endless discovery and delivers a slow drift into sameness. On why the feature that never lets you stop is quietly the enemy of actually finding anything.
May 30, 2026
Why We Curate Instead of Letting an Algorithm Decide
Recommendation engines are extraordinary at keeping you watching and terrible at showing you something that matters. A case for the old, human, unscalable art of curation.
May 29, 2026